1) Write down your idea - Write down everything about your idea. I mean everything. Include the most minute details about each and every single feature of your idea. I don’t care if its on a napkin or on Word, do it!
2) Tell your friends - Ask them for an objective opinion. Take a note of everything they say. Many of your friends will probably tell you that your idea isn’t viable or that they just don’t see it happening - don’t let that bother you so much. Instead, look at the core reasons why they don’t think it’ll work… Ask them WHY and make sure they give you an answer! I’m actually in the process of setting up a project manager, called ProjectPier, on one of my domains that I’ll use to get my friends to comment on my ideas anonymously. It keeps me in check and makes sure I don’t get too ahead of myself because sometimes that happens too. Make sure you ask for their insight too, what they’d like to see in it - maybe you forgot something.
3) Research - Conduct intensive research on the area that you’re focusing on. There’s sure to be something out there with some sort of likeness to your idea. Research your target, why they need your product/service and how it will help them. Place a heavy focus on what’s already out there, and how your idea is different. Check this site out for a more in depth writeup on conducting research for your business idea.
4) Create a business plan - If you’re still captivated about your idea after telling your friends about it, create a simple business plan. This is basically taking everything you’ve written and organizing it clear categories and headings.
5) Design a Mockup - If its an internet startup, create a mockup of how the site will be laid out using Photoshop or even something basic like paint. Include all the different pages and functionality that you want your website to have. Later, this can be used to show the designer exactly what your website is all about as it gives them a complete grasp of its layout, functions and design. Here’s another great resource that explains how to create an excellent Photoshop mockup of your website idea.
